Attention to brand labels affects, and is affected by, evaluations of product attractiveness
Article in Frontiers in Behavioral Economics (January 2024)
The most recent citing publications are shown below. View all 23 publications that cite this research output on Dimensions.
Article in Frontiers in Behavioral Economics (January 2024)
Article in Frontiers in Behavioral Economics (October 2023)
Preprint in arXiv (September 2023)